Case studies
Proof, not promises.
A few levers I found and rebuilt. The same approach is on offer in services.
Affiliate & Partnerships
150% order growth
The affiliate turnaround
A declining, concentrated affiliate channel rebuilt into the lowest-CPA line in the marketing mix.
Read the case study → CRO & Experimentation
+34% conversion
200+ pages, +34% conversion
A hypothesis-led A/B testing program on Optimizely that turned opinions into measured lift.
Read the case study → AI-Native Growth
Built by hand
Building the growth machine
Owning roadmap and monetization and building the growth automation with Claude, n8n, and Zapier.
Read the case study →